half•alive announce “in Florescence”


Long Beach based trio half•alive today announced they will be releasing “in Florescence” an audio and visual project that includes orchestral arrangements of 4 tracks off their critically acclaimed debut album Now, Not Yet as well as videos for 3 of the 4 songs to accompany them. “in Florescence” arrives on May 1st via RCA Records. The first track and video “RUNAWAY (w/ Orchestra)” is out now.


Recorded earlier this year, this was a one day feat of creativity and talent as band, composer, orchestra ensemble, video director + crew, dancers, recording engineer, live painters, etc  — all came together to live record and film a whole project over the course of 12 hours at Capitol Studios without having any advanced rehearsal. . The EP was arranged by arranger/composer Miguel Atwood Ferguson (Ray Charles, Flying Lotus, Thundercat), mixed by Tom Elmhirst (Frank Ocean, Adele, Arcade Fire) — the videos were directed by Mimi Cave (Sylvan Esso, Vance Joy), and choreographed by JA collective.

Says half•alive, ““in Florescence” is an invitation to experience songs from half•alive’s full length debut “Now, Not Yet” with both the familiar & new.

We wanted to reconstruct the music; exploring where it could bend & flow. We partnered with composer Miguel Atwood Ferguson to help the songs breathe with new energy. 

“In florescence” means “in the process of flowering”, which we thought adequately described two themes we are very passionate about in our art-  the surface level being these songs in particular, in their finding new ways to bloom.  And second, on a deeper level, to every human being’s continual transformation & longing for The Beautiful;  in both conscious & subconscious pursuit.”

Known for their incredibly creative videos and live shows, the band made their late night television debut last year with a very special performance of “still feel.” on Jimmy Kimmel Live!. Check out the incredible and unique performance HERE. They also performed “Runaway” on The Late Late Show with James Corden last September. half•alive’s live Vevo DSCVR performances of “RUNAWAY” and “arrow” are out now and YouTube announced them as their next Artist on the Rise. They also delivered landmark performances at last year’s Lollapalooza and Outside Lands festivals as well as selling out clubs and theaters on their debut album’s headline tour across North America, Australia, UK, and Europe.


Photo Credit: Lindsey Byrnes


To Buy/Stream/Watch “RUNAWAY (w/ Orchestra)”:

Multi: https://smarturl.it/HARunawayOrchestra

Youtube (video): https://smarturl.it/HARunawayOrchestra/youtube

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