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ADE 2020 kicks off today

Amsterdam Dance Event (ADE) the annual conference and festival returns on Wednesday, 21st October.  Dance fans around the world will be able to watch all music content including DJ streams or listen to the Sound of ADE via a live video stream powered by Deezer.

Being cooped up at home is hard enough. But for the dance community, there’s no question about it, we thrive on the dance floor. But don’t put away your club gear just yet. Global music streaming service Deezer is ready to add some spark back to club culture with an exclusive partnership with Amsterdam Dance Event (ADE).

In the first ever all-digital event, ADE participants will have access to a large number of performances, speaking sessions and masterclasses. Dance fans will also be invited to check out the official ADE channel on Deezer. Here they can listen to 40 of the most exciting DJs from around the world, ranging from mainstream dance to underground techno. We’ve asked each artist to curate a 20 track playlist that defines the sound of 2020.

The ADE channel is split equally to include 20 female and 20 male DJs. Featured artists include heavy hitters and upcoming stars such as Nina Kraviz, David Guetta, Yaeji, Honey Dijon, Tiestö, Deadmau5 and Oklou. The channel also features a growing dance scene in Africa featuring Asna from the Ivory Coast, South African DJ Black Coffee and fellow Mzansi stars including: Sio, Electro star Master KG and Amapiano pioneers MFR Souls.

“ADE is one of my favorite times of the year. It’s an opportunity to shine the light on so many hard-working DJs and rally the dance community, who contribute so much to this industry. At Deezer, we’ve always made it our mission to champion DJs and the dance scene. First, we started with our artist fair payment with our exclusive DJ Mixes. Now we’re supporting DJs with our gender balanced ADE channel featuring the best talent from around the world,” said Nigel Harding, VP Artist Marketing, Deezer.

“We’ve been partnering with Deezer for three years now and this year is unique given the circumstances. We are once again proud and honoured to announce that Deezer powers the Sound of ADE. ADE offers a free-to-access, immersive virtual experience during ADE 2020 this October and in this digital-first edition, our partnership makes it possible

to support the music industry and enthusiasts. We look forward to this special online edition and future collaborations,” said Meindert Kennis,

co-Director of ADE.

Check out our exclusive ADE channel here as well as the official ADE events page to livestream your favourite session. ADE – Electronic Music Gathers Here The Amsterdam Dance Event is organised by The Amsterdam Dance Event Foundation. Founding partner: Buma Principal partners: Heineken 0.0 | Desperados

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